Many people don’t think of environmental factors as part of innovation, but the organisational culture and climate are like the water we swim in. It can go unnoticed, but it creates the conditions and currents that we navigate. The organisations of the future are the ones who are taking this seriously as part of their strategies, and their leadership.
For example, an important element of an innovative environment is psychological safety. People must feel able to speak up, take risks and make mistakes without fear of being judged, humiliated, or punished. Championing inclusivity is another environmental factor to consider. Evidence suggests that diverse teams are the most effective: the top 25% of ethnically diverse companies are 36% more likely to financially outperform their less diverse peers. Inclusivity is a requirement for dot-connecting across disciplines and understanding a variety of life experiences and perspectives. This is why the YBI project to produce an Inclusivity Toolkit for their global network, was such an important project for us.
An innovation strategy isn’t just something that lives on the surface or is practised by only a few individuals. You want everyone in your organisation to get out of the minnow trap and swim freely towards a successful future. As a leader, it’s your role to create the environment conducive to this and to embed innovation mindsets and capabilities within strategy, culture, processes and systems, and for people.
A systemic view of your team and organisation is a much more successful and sustainable method of leading innovation than just focusing on individuals. Working with executive leadership, they have the power and influence to make a difference and shape the conditions of their organisation.
“Environment is stronger than will. I would never try to reform man—that’s much too difficult. What I would do was to try to modify the environment in such a way as to get man moving in preferred directions. … I must commit myself to reforming the environment and not man, being absolutely confident that if you give man the right environment, he will behave favorably.”
– Buckminster Fuller
Whilst you can work on individual innovation mindsets, it’s essential that these mindsets are seen in the context of a wider organisation and community to be impactful. For example, at InkDot we work with leadership to build their innovation mindsets, but also to equip them to lead transformation across their organisations for lasting results. The goal is to embed innovation mindsets in the fabric of the organisation as a whole.
Schedule a discovery consultation with our team to learn how a partnership with us can help you, your team or your organisation meet – and navigate – the moment, boldly.
HOW TO ENCOURAGE INNOVATION AND CREATIVITY IN THE WORKPLACE
One of the most impactful ways to encourage innovation and creativity in the workplace, is by asking new and different questions. Start by asking our favourite question: “what if?” Seek new possibilities by asking other profound and challenging questions that chart new paths from point A to point B – then connect the dots!
Consider these inspiring, thought-provoking questions (inspired by FastCompany):
- What could I look at or use in a new way?
- What could I recontextualize in space or time?
- What could I connect in a new way?
- What could we stop, start, continue?
- What does this moment require of us?
- What could we create that is truly new?
The SCAMPER model is another great way to refresh your perspective or discover innovative and creative solutions:
- Substitute – replace a part, material, or process with something else.
- Combine – Bring elements or ideas together in new ways.
- Adapt – Change something to better suit a new purpose or context.
- Modify – Alter attributes to experiment with the effects.
- Put to another use – Change the context of the element instead of the element itself.
- Eliminate – Pare down the essentials.
- Reverse – Re-order or invert cause and effect. Turn it upside down.
What makes a good innovation team?
Besides the minnow trap, there are dozens (maybe hundreds!) of other traps that can keep your organisation and team from progressing. You will feel stuck without an innovation mindset.
Keeping with the under water analogy, there is a scene in the Pixar movie Finding Nemo where hundreds of fish get caught in a fisherman’s net. One of the main characters, Dory, gets swept up by the large net, while the other two main characters, Marlin and Nemo, narrowly miss the net’s deadly catch.
Nemo, Marlin’s son, who is the smallest fish and also has a deformed fin (which he calls his lucky fin!) has an unusual plan to free his friend. Against his dad’s best judgement (driven by a paternal desire to protect him), Nemo swims into the net and begins telling all the other fish to swim down, pushing against the net. Amidst panic and uncertainty, the fish band together and begin to all swim downward, eventually breaking the net. They swim away to freedom and Dory and Nemo are reunited with Marlin.
Business as usual would have meant certain death, but an innovative idea and teamwork saved all their fishy lives. So what characteristics does an innovative team possess that can similarly save an organisation from its biggest, most complex problem?
Be willing to ask big, bold questions that challenge the norm and question the status quo. Do things really have to be the way they have always been? Can I swim in a different direction?
Avoid the comfort trap. The same old routines and habits won’t lead us to our full potential. Big picture possibilities and a fed-upness with the status quo is part of what fuels innovation. Instead of shying away from complexity, it’s time to lean in (or swim down!).
Remember that innovation isn’t a solo process. It’s easy to think of Nemo as the hero in the dramatic fishing net scene, but it took every single fish in that net working together to embrace a new direction and save themselves. In order to move out of your comfort zone, you need to be surrounded by others who are committed to fresh thinking and fundamentally new ways of responding to these unprecedented times. This is what drives a team towards innovation.
Is your team equipped with the frameworks, tools, and mindset to breakthrough? Schedule a discovery consultation with our team to learn more about how our approach to innovation can transform your team.
What are the characteristics of an innovative team?
Creativity is often thought of as synonymous with innovation. And as mentioned earlier, who doesn’t want to be creative!? For us, creative individuals are just one component of building innovative teams which is a much more impactful goal for organisations that want to stay relevant in complex times.
An innovative team is open-minded, curious, collaborative, comfortable with risk, resilient, action-oriented, strategic, and creative.
But before you run away with a checklist of characteristics to work on, let’s clarify the difference between innovation and creativity:
Creativity is about using your imagination to come up with new and original ideas, or combining ideas in new and original ways. Innovation is what takes those ideas and turns them into unexpected solutions (connecting them to real needs) that create or add value. Of course, creativity and ideas are a prerequisite for innovation, but if you don’t have practical, applied solutions at the other end, then it’s not going to help you. Creativity isn’t enough for true, needle-moving innovation.
How to make a team more innovative?
After reading this article, you hopefully recognize the minnow traps that are your complex challenges, and realise that swimming as usual – er, business as usual! – won’t help you find the way forward. Your team needs to embrace an innovation mindset to move forward towards the future.
As a leader of a team or in your organisation, you can begin encouraging innovation by creating a conducive environment for innovation. Leaders set the tone. If this mindset shift isn’t happening at the top, it isn’t happening.
Let’s Face Your Complex Problem Together
At InkDot, we believe innovation is for everyone. Too often, solutions fail because we haven’t reached a contextual and empathy-driven understanding of the problems we are trying to address or because we don’t involve the people that will be most impacted by the innovations. At InkDot, we practice anti-business-as-usual, and we aren’t afraid to swim into the minnow trap or fishman’s net alongside you. We ground ourselves in your current reality, while being guided by the highest possibilities for your future.
Schedule a discovery consultation with us to uncover the possibilities!
Tired of seeing or using old methods that only seem to add to current challenges, instead of helping you to adapt to and shape the world around you? Looking for a strategic innovation partner who can help you break out of business as usual?
Get in touch to book a discovery call with one of our innovation specialists.
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